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Blog 2 BLING!
MODULE 1: What you should blog about (and why it doesn't matter)
1.1 - Starting a business is easy. Self-motivation is hard. (3:25)
1.2 – What holds you back? (2:34)
1.3 – The neuroscience of self-motivation (1:28)
1.4 – How "the metropolis paradox" intimidates you from even starting (1:54)
1.5 – Making progress is all about "skill stacking" (2:00)
1.6 – Overcoming "perfection paralysis" to start blogging (1:29)
1.7 – Your subconscious mind already knows your destiny (0:58)
1.8 – Give yourself "the puppy" (1:05)
1.9 – Why it doesn't matter what you blog about (5:48)
1.10 – Using Google Webmaster Tools to find topics to write on (4:25)
1.11 – Why you are an "expert" on something (4:05)
1.12 – Why things you JUST LEARNED are the best things to blog about (2:53)
1.13 – Q&A: "How often should you blog?" "How important is design?" "How important is content?" (6:38)
MODULE 2: Start your email list the right way (and save yourself the headaches)
2.1 – Review: give yourself the puppy, start where you are, use WordPress, focus on content (1:53)
2.2 – Stages of email list starting (2:13)
2.3 – Why is it SO important to have an email list? (4:42)
2.4 – How much $$$ can you expect from your email list? (3:40)
2.5 – Don't feel like a SPAMMER (& how to deal with HATERS) (4:08)
2.6 – Why it's your DUTY to send emails to your list (1:09)
2.7 – Don't waste your time A/B testing (1:17)
2.8 – How to entice sign-ups to your email list (1:02)
2.9 – Pick the RIGHT Email Service Provider (ESP) from the beginning (11:26)
2.10 – Crunching the numbers: 40X your email sign-up rate (10:21)
2.11 – Q&A, next actions, free email courses (2:27)
MODULE 3: Launching EXPLOSIVE blog posts
3.1 – Recap of previous lesson (1:52)
3.2 – The importance of EXPLOSIVE traffic, why not have a quota (2:10)
3.3 – The anatomy of an EXPLOSIVE blog post: Why Monet Never Used Black (8:08)
3.4 – Create the "brain tickle": Write something worth sharing (4:40)
3.5 – Explosive post teardown: Why You Hate Comic Sans (3:39)
3.6 – Use tension for compelling writing (4:45)
3.7 – Finding the right audience for your writing (2:04)
3.8 – Research tools for making your post explosive (3:09)
3.9 – Get press coverage for your EXPLOSIVE post (3:59)
3.10 – Recap/Q&A: how much time, 10-minute hack, editorial calendars, guest blogging (12:31)
MODULE 4: Earn your first $1,000 of passive revenue
4.1 – Have you made your first $1,000 online yet? (2:21)
4.2 – Traffic? Monetization? Authority? Ideas? What's holding you back? (2:23)
4.3 – Making money is a skill. You don't have to do EVERYTHING. (1:32)
4.4 – "Freedom stacking" with passive revenue (3:53)
4.5 – Stay off "webmaster welfare." Introducing affiliate marketing. (3:18)
4.6 – Case Study: My first $2,500/mo affiliate win (5:30)
4.7 – Case Study: My first $10,000/mo affiliate win (2:58)
4.8 – Be in the right part of the "value chain" (1:55)
4.9 – Why "traffic" doesn't always make "money" (2:05)
4.10 – Choose topics that make money (4:26)
4.11 – Find good affiliate programs (6:17)
4.12 – Number breakdown: Making your first $1,000 (1:52)
4.13 – Isolate the skill of marketing with affiliate revenue (0:47)
4.14 – Q&A: maintaining trust, good affiliate programs, how long?, taxes, hiring (9:22)
MODULE 5: Sell your first product
5.1 – A $4,500 week (0:40)
5.2 – Why each $1 is $10 (3:51)
5.3 – Picking the right pain point for product ideas that will SELL (3:16)
5.4 – Concentrate on "Innovators" and "Early Adopters" (2:38)
5.5 – Ask the RIGHT survey questions (3:21)
5.6 – Get valuable responses to your surveys (3:17)
5.7 – Combing through survey responses for GOLD (3:30)
5.8 – Interviewing customers to better identify prospects (2:12)
5.9 – Integrating customer research into your emails (2:19)
5.10 – Get paid for deep research with coaching (1:51)
5.11 – Pricing: charge MORE (3:25)
5.12 – Pricing: pricing resistance for maximum revenue (2:28)
5.13 – Pricing: pricing tiers & upsells (1:15)
5.14 – Get paid BEFORE you build your product (3:44)
5.15 – Picking a payment processor (1:00)
5.16 – Q&A: my first pricing blunder, price anchoring (1:51)
BONUSES
BONUS: Motivation-Driven Product Development (3:46)
BONUS: Direct email sales (5:07)
5.15 – Picking a payment processor
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